The Mediterranean Beach Hotel is a 4 star deluxe hotel in Cyprus. Navajo were appointed to maintain the hotel’s brand in the highly competitive landscape of the Limassol area.
The hotel was positioned both vertically within the hotel category, as well as horizontally with other four-star brands in the market. Additionally, by placing the brand within a continuum of audience perceptions, Navajo was able to identify the unique differentiators of the Mediterranean experience.
Working closely with executives and stakeholders over a 5-year period, allowed us to provide a strategic lens to maintain and develop all aspects of the hotels brand. From packaging to menu design, social media strategy to digital marketing and communications and everything else needed for a 4 star hotel to operate efficiently and effectively.
Brand Strategy / Corporate Identity / Website Design + Development / Marketing / Filming / Digital Campaign / Social Media Strategy