Driven to Extremes – Shell’s industry-leading television series involving professional drivers and Hollywood stars overcoming extreme travel conditions—the mission being to prove the toughness and effectiveness of Shell’s Helix Ultra Premium oil.
We worked with Shell (UK) to deliver a responsive interface application to support the television series using imagery, video and interactive maps charting the drivers’ course through the extreme conditions.
We delivered an interactive experience supporting the television series where users could login to the site and see real-time data of the driving course through a fully responsive interface design.
UX + Interface Design